Laurent has overseen major brand development at FC Barcelona during one the most successful spells of the club’s history. He’s been at the forefront of Barcelona’s ongoing efforts to position itself in expanding global markets in Asia, North America and beyond during almost 6 years. Laurent’s work has seen the consolidation of existing partnerships with brands including Nike, Audi, La Caixa and Damm as well as the establishment of new strategic partnerships with such organisations as Qatar Airways, Panasonic and Intel. Laurent is now fulfilling his role as General Director at French giants Olympique de Marseille. He is in charge of all business & administration aspects at the club, including overseeing OM’s international strategy in Africa, where he and his teams are trying to build a 360° program: from academies & tours to a full CSR program that makes an impact on the African continent.